MBA Marketing Course: Admission, Fee & Eligibility

MBA Marketing Course: MBA in Marketing is a PG-level course. A two-year MBA in Marketing program teaches managerial communication, financial management, and statistical analysis. Students are required to have a bachelor’s degree in any discipline with at least 45% marks from a UGC-recognized university. Students with BBA Marketing or B.Com backgrounds are preferred. The Fee structure varies for the MBA Marketing program from college to college. Private colleges and universities fees range from Rs 70,000–1.74 Lakhs per year, while government universities charge from Rs 36,000–54,000/- Admission is done by the score of the entrance exam. CMAT, SLET, GMAT, CAT, MAT, or XAT are top entrance exams that are usually required for admission.

IMTS Institute offers direct admission to MBA Marketing courses via online/distance learning mode without entrance tests. Interested candidates who are keen to enroll in this program apply before 31 October 2024.

MBA Marketing Course Admission Update 2024:

• SKU University: MBA in Marketing includes Digital Marketing, Consumer Behavior, and Sales Management. Approximate fee: INR 50,000 per year. Admission last date: October 28, 2024.
• William Carey University: MBA in Marketing covers Brand Management, Market Research, and Strategic Marketing. Approximate fee: INR 45,000 per year. Admission last date: October 31, 2024.
• Subharti University: MBA in Marketing offers Retail Management, Customer Relationship Management, and Digital Strategy. Approximate fee: INR 55,000 per year. Admission last date: October 31, 2024.
• Mangalayatan University: MBA course includes Advertising, Product Management, and International Marketing. Approximate fee: INR 60,000 per year. Admission last date: October 30, 2024.

Subjects:-

Accounting, Managerial Decisions, Business Environment, Marketing Management, and Strategic Management are the core disciplines. Electives include International Marketing, Advertising Management, and New Product Development.

MBA Marketing Course Headline 

Why Study MBA Marketing Course?

MBA Marketing course is designed to provide in-depth knowledge about traditional and modern marketing strategies such as Social Media Marketing, Digital Marketing, Email Marketing, etc. Graduates from this course have the option to work in the fields of Consultancy, Enterprising management, and Marketing. 

The demand for MBA Marketing graduates has been increasing every year as several companies rely on marketing to increase revenue and customer share. Among the top recruiters of MBA Marketing graduates are Ranbaxy, Tech Mahindra, and Sony, among others. They can work as Marketing Executives, Digital Marketers, Media Planners, and Sales Managers.

What is MBA in Marketing Course? Master of Business Administration in Marketing is a master’s course that has two years of duration opted by many students these days. The main aim of this course is to provide students with righteous learning of Sales Marketing, Research, Consumer Trends, Marketing Strategy, Accounting Finance, basic Business Management and Strategy, and so on.

MBA Marketing Course Eligibility Criteria

Applicants who are keen to enroll in an MBA Marketing program in private, and other universities/institutions must have a bachelor’s degree in any specialization with a minimum of 45% marks. Those candidates who have a BBA Marketing or BCom degree are a plus point for applicants. Selected categories like ST/SC receive a relaxation of 5%. CAT/MAT/CMAT or XAT-qualified candidates need to appear in the counseling/interview sessions.

MBA Marketing Course Fee Structure

When we talk about the fee structure of the MBA Marketing program there we see that it does not appear the same in every university. The main cause of having dissimilarities amongst fees of MBA Marketing courses is the regulation of different entities like government, and private.

Private colleges and institutions across the country can ask around 70,000 to 1.74 Lacs per year for an MBA Marketing program. On the other side, government-regulated universities may range annual fees from INR 36,000 to INR 54,000.

Modes of MBA Marketing Course

The MBA Marketing course is available for modern world students in three forms;  online education, traditional, and distance learning. The addition of two modes; online, and correspondence learning give air to the end academic life of students. The following sections are well designed to offer more information about the shown path for education.

Online MBA Marketing Course

Recently boomed online education gives direct access to standard education experience in MBA Marketing. It gives students the opportunity to obtain daily knowledge with the assistance of online classes, and group discussions conducted remotely.

At present, MBA Marketing in online mode is offered by universities. The fee for the MBA Marketing program ranges from INR 70,000 to INR 80,000 thousand yearly.

Regular MBA Marketing Course

Regular learning is always the ideal mode of education for gaining quality knowledge and skills. Students prefer the traditional method of studying because it is active and allows them to communicate with their peers and teachers in order to grow.

There is a fine number of universities for the conventional education of MBA Marketing. The fee of the MBA Marketing program in the regular mode can be seen from INR 75,000 to INR 1.74 Lakhs yearly.

Distance MBA Marketing Course

MBA Marketing Distance Course is available at various universities in India. Enrollment in this course is majorly based on applicants’ marks in the qualifying examinations. Distance mode of studying the MBA Marketing program is a superb choice for those in remote areas, working professionals, and those who are financially weak. The best thing is that the course is available at affordable fees of INR 36,000 to INR 54,000 annually, and it is flexible as well as time-saving.

Top Distance Education Courses in India

MBA Marketing Syllabus

Students who are looking for MBA Marketing subjects in the 1st, 2nd, 3rd, and more semesters can check the below table. There, we have included the entire syllabus for the MBA in Marketing course. The MBA Marketing Syllabus has considerable topics like Business environment, Marketing Management, Financial Management, Human Resource Management, etc.

Subjects in MBA Marketing Course

Core subjects

• Accounting and Managerial Decisions
• Business Environment
• Management Concepts
• Human Resource Management
• Marketing Management
• Strategic Management
• Management Information Systems

Elective Subjects

• Marketing Research
• Salesforce Management
• International Marketing
• Business Marketing Operations
• Advertising Management
• Integrated Marketing Communications
• New Product Development and Marketing

What After MBA Marketing Course?

• There are many job options available for freshers as well as experienced students in the MBA Marketing course.
• Graduates of this professional degree can get job positions as marketing Managers, Brand Managers, Marketing Specialists, Sales Managers, Business analysts, Digital Marketing Managers, etc.
• After the MBA Marketing course, freshers can work as Marketing Executives, Marketing Field Executives, Retail Marketers, Digital Marketers, Digital Marketing executives, etc.

MBA Marketing Top Job Profiles

• Marketing Field Executive
• Retail Marketer
• Product Manager
• Digital Marketer
• Marketing Manager
• Digital Marketing Entrepreneur
• Media Planner
• Asset Manager
• Marketing Executive
• Sales Manager
• Digital Marketing Executive
• Digital Marketing Manager
• Retail Marketing Fresher
• Business Development Executive

FAQs related to MBA Marketing Course

Question: What is the salary of MBA in Marketing?

Answer: The average salary for MBA in Marketing is INR 6 LPA to INR 9 LPA for a fresher graduate in India.

Question: What job we get after MBA Marketing?

Answer: After MBA Marketing course, we get jobs such as Marketing Manager, Executive, Digital Marketing Manager, Retail Marketing Manager, and others.

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